CONSULTING SERVICES

WE ARE EXPERTS IN JOURNALISM, BROADCASTING, MULTIMEDIA AND PRODUCTION

Since founding the company in 2021, Paula has worked as a consultant and an advisor on several high-profile projects for leading global financial institutions, from events and podcasts to digital marketing campaigns.

The Bold Type team combines decades of broadcasting experience with a strong background in financial journalism.

We offer insider knowledge of what makes newsrooms tick,, a deep understanding of the Asian and global media landscape, and deep networks across international news organizations.

We understand what it takes to shape your message in the modern media environment.

Bold Type Productions Hong Kong Paula Sailes Event consulting

CREATIVE DIRECTION

We are highly experienced in content design, writing for broadcast, and visual storytelling. Bold Type provides creative direction, content design, scripting and storyboard design for all types of media.

Bold Type Productions Paula Sailes Hong Kong Multimedia Content Strategy Consulting

MULTIMEDIA CONTENT STRATEGY

Looking for the right platform to get your message across? Bold Type can advise on the best content solution for your message. 

Bold Type Productions Paula Sailes Hong Kong Video consulting

MEDIA TRAINING & PRESENTATION SKILLS

Whether you are preparing for a media opportunity or a public speaking event we are here to help you refine your message and polish your presentation skills. As ex-journalists we know what makes news organizations tick, how reporters prepare for interviews, how to answer difficult questions and what makes for a great interview.

Bold Type Productions Hong Kong Paula Sailes Broadcast Operations and Technical Advisory Consulting Services

BROADCAST OPERATIONS & TECHNICAL ADVISORY

In addition to our creative and editorial skills we also consult on broadcast operations and are here to advise on any and all technical aspects of production.

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The menopause space

Overview

Bold Type provides media and content strategy and consulting to Hong Kong’s first evidence-based menopause support platform, The Menopause Space.

our role

The company approached Bold Type as part of the company's brand launch campaign. We provide a full podcast production service for a discussion based programme which raises awareness about the issues and taboos surrounding menopause. Bold Type Founder and Producer-in-chief Paula Sailes provides consulting creative direction on content and media relations support.

The Bold Type Experience

what people say

  • She was super professional to work with and we were delighted to partner with her on this project.

    We chose Bold Type to produce our podcast, The Menopause Space, Hong Kong’s first ever menopause podcast because Paula had an excellent reputation for producing elegant and compelling content. She understands the concept of multimedia content as an extension of a company’s brand story and we felt this was important to engage listeners on the subject of menopause. Her deep understanding of how to employ music, effects, structure and scripting made it so smooth for us to create a podcast which built anticipation and connection with the audience.

    – Lisa Tarquini
    The Menopause Space

  • Paula is an incredibly talented, hardworking creative director with a total commitment to quality.

    She has delivered a wide range of outstanding video projects for several of our key clients, working closely with the client from concept to execution. She has a great network of excellent specialist partners and excels in bringing complex projects together against tight deadlines

    – Founder and Managing Director of Ashbury Communications
    APAC Financial Services PR Consultancy of the Year, Provoke Media

  • We are now in our second season of the podcast and the results have been beyond expectations.

    At the Pan Asia Securities Lending Association (PASLA) we were looking for a new way to engage our community during the pandemic as members began to experience Zoom fatigue. Bold Type was recommended to us by our PR agency and Paula came up with a design strategy for a podcast series that quickly resonated with our audience. We are now in our second season of the podcast and the results have been beyond expectations. We are absolutely delighted with the ROI in terms of engagement and sponsorship and hope to continue working with Paula in the future

    – Jeff Coyle, PASLA Executive Committee
    Head of Agency Trading, Securities Finance, Northern Trust

  • Paula is an exceptionally skilled and imaginative producer, who consistently goes above and beyond for our clients. Paula's work consistently maintains an exceptional level of quality.

    Her proactive approach as a producer enables her to anticipate and tackle challenges before they arise. With her extensive experience in video production and writing, every project she touches radiates excellence. Any campaign with her involvement is guaranteed to uphold the highest professional and creative standards.

    Paula played a pivotal role as Executive Producer in a prominent virtual event project for a major global banking client of AsiaWorks, for two consecutive years. Her exceptional skill set ensured that thousands of online viewers experienced and engaged with groundbreaking and captivating video content. Through her leadership, she not only exceeded the client's expectations but also guided the AsiaWorks production team to deliver an innovative, and award-winning virtual event.

    – Andrew Clark
    Partner, AsiaWorks

  • Paula has single handedly turned our “amateur” podcast into APAC market benchmark

    Paula delivers the perfect combination of creative edits and expertly timed soundbites

    – Matt MacArthur, State Street

  • Paula has guided us through the launch of our podcasts, providing creative suggestions and showing infinite patience with technical support whilst keeping a sense of humour.

    – Gabi Solway, PASLA